Job Description
Key ResponsibilitiesStrategic Leadership: Develop and execute a cohesive, group-wide sales and marketing strategy that aligns with the collective vision of becoming the cornerstone of AV excellence in West Africa.Team Management & Mentorship: Lead, mentor, and inspire the sales and marketing teams across all business units, fostering a culture of high performance, collaboration, and passion for the industry.Market Expansion: Identify new market opportunities and partnerships to drive revenue growth and expand the group's market share in both B2B and B2C segments.Brand & Messaging: Oversee the development of powerful brand messaging and marketing campaigns that communicate the group's value proposition and shared commitment to AV excellence.Data-Driven Decision Making: Use market data, sales metrics, and customer insights to forecast trends, optimize strategies, and make informed decisions that drive sustainable growth.Stakeholder Management: Collaborate with the heads of other departments
Responsibilities + Skills
Demonstrated ability to develop and execute complex, multi-channel sales and marketing strategies.Exceptional leadership, communication, and interpersonal skills, with the ability to inspire and manage diverse teams.Strong analytical and problem-solving abilities, with a focus on using data to drive business growth.A history of fostering a culture of Excellence, Collaboration, and Integrity within teams.
Education
Experience
Proven experience in a senior leadership role within sales and marketing, with a strong track record of success in a group or multi-subsidiary company structure.A deep passion for and interest in AV, technology, or a related high-value industry.