Job Description
Are you passionate about data and creative to drive campaign performance for SMB?Are you passionate about lead generation for SMB to ensure a steady pipeline of high-quality prospects for SMB products and services?At Singtel, we’re transforming we connect with SMB customers. We’re looking for an experienced Performance Marketing Manager for SMB lead generation and/or campaign.Make an Impact byDevelop and execute performance marketing strategies across various digital channels to drive acquisition for SMB products and services.Manage and optimize paid advertising campaigns to maximize ROI and achieve KPIs.Keep abreast of new media, digital marketing tracking trends and implement tools to track the effectiveness of our digital marketing campaigns.Conduct market research and competitive analysis to identify growth opportunities.Collaborate with the creative team to develop compelling ad creatives and landing pages.Monitor and analyze campaign performance data, providing regular reports and insights.Implement A/B testing and other optimization techniques to improve campaign effectiveness.Work closely with media agency to deliver against the sales goals.Work closely with the internal teams to ensure alignment and support for campaign objectives and lead generation.
Responsibilities + Skills
Ability to manage multiple projects and meet deadlines in a fast-paced environment.Advanced knowledge of digital marketing platforms and toolsCreative thinker with a passion for driving results and continuous improvement.
Education
Bachelor's degree in Marketing, Business, or a related field.Proven 3-5 years experience in performance marketing, preferably within the SMB sector or within a media agency.Strong analytical skills and proficiency in using marketing analytics tools.Excellent communication and collaboration skills.
Experience
