Job Description
TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered! From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok.Responsibilities:Build and grow successful win-win partnerships with existing media/digital agencies and TikTok Shop partners: support their long term growthEstablish and maintain both C-Level & tactical relationships with agencies, ensuring TikTok is a top partner to themWork with small and medium sized agencies to optimize and improve the performance of their TikTok campaigns and identify ways to do this at scale.Develop strategies to improve advertiser performance, including:Consulting on advertiser's scale upProviding creative tips and best practicesGiving recommendations on budgeting and targetingManage advertisers at scale; monitoring the partner's performance through tools and timely communication with clientsAbility to identify and remove blockers for advertiser growth.Gather insights from client interaction, and effectively represent client needs to internally stakeholders (ads review, finance, product etc.) to ensure good customer experience.Work across multiple teams including Sales, Product and Marketing to gather advertiser feedback from the market and amplify the current and future ad platform
Responsibilities + Skills
Education
3+ years of marketing, media sales and/or online advertising experience with direct client management experienceExperience in the marketing/social media/advertising industry with a strong understanding of the digital advertising ecosystem.Prior experience working in a performance agency or business supporting the SMB sectorStrong attention to detail and a proven ability to balance priorities and meet deadlines
Experience