Job Description
Full job description BackgroundAlaro City is a joint venture between Rendeavour, the largest new city and industrial park builder in Africa, and the Lagos State Government. It is one of the fastest growing real estate and urban development projects in Nigeria. It is conceived on 2,000 hectares of land and has areas for offices, logistics and warehousing, homes, schools, healthcare facilities, hotels, entertainment and 150 hectares of parks and open spaces.Located in the North West Quadrant of the Lekki Free Zone, Alaro City is ideally situated on the Lekki-Epe Expressway for ease of transportation to Lagos or towards the rest of Nigeria.Alaro City is a secure, predictable and proven environment for individuals and businesses, and already home to investments by notable global and local business such as BUA Group, CAT (Mantrac), Ariel Foods, Kenol, SANA Group and international real estate developers and investors.It is in close proximity to the future Lagos international airport and close to the region’s largest deep sea port and major Nigerian and international companies.The people in our team are multi-skilled and experts in their respective fields. They possess a unique drive, underpinned by the desire to help improve Africa’s urban development. Job Title: Marketing AssociateReporting Line: Marketing ManagerLocation and Travel: Lagos, NigeriaStart Date: Immediately RESPONSIBILITESSupport in the execution of the annual marketing plan.Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns.Storytelling to capture the Alaro City opportunity as well as development progress.Provide analysis of existing PR environment and brand perception with target audiences, identify key risks to the brand from the PR and marketing perspective.Develop a social media plan each week and ensure at least 5 posts a week on each social media channel – 5 on Twitter, 5 on Facebook and 5 on Instagram.Measure the effectiveness of implemented advertising, marketing and communications strategies to improve customer awareness of the Nigerian projects.
Responsibilities + Skills
Education
1. Bachelors degree in marketing related discipline from a reputable university or tertiary institution;2. 6 - 8 years experience in digital marketing preferably in Real Estate;3. Very strong digital marketing, research and analytical skills;4. Excellent written and oral communication skills;
Experience