Job Description
Full job descriptionJob Summary:The Brand Manager is responsible for shaping and elevating the visual identity, voice, and perception of the brand across all consumer touchpoints. This role oversees the development and execution of strategic brand initiatives, ensuring consistency in storytelling, campaigns, events, partnerships, and public relations. The Brand Manager will serve as the brand’s guardian—leading efforts that increase recognition, loyalty, and emotional connection with customers, collaborators, and stakeholders.Responsibilities:Brand Strategy and Development: Defines the brand’s positioning, values, and long-term direction through market research, audience targeting, and growth planning.Campaign Development & Execution: Plans and executes marketing campaigns for product launches and collections, including photoshoots, content rollout, and promotions.
Responsibilities + Skills
from concept through execution.Strong creative vision paired with business acumen.Excellent written and verbal communication skills.Experience working withcross-functional teams(design, production, PR, sales, digital).
Education
5 years of experiencein brand management, preferably in fashion, lifestyle, or beauty industries.Proven ability to
Experience