Job description
Job Summary Jointly develop and execute trade promotions for clients to drive sales in the retail.Execution of trade marketing plan.Management BTL expensesTrack & monitoring progress of campaigns.Conduct business review with client.General ResponsibilitiesManage departmental operating budgets and costs according to annual allocation to ensure efficient usage of resources, where applicableDevelop, monitor and oversee the implementation of trade marketing plans for the relevant channel and product categories to achieve defined business objectivesMonitor, analyze and leverage market trends, consumer behavior and competitor information to deliver effective trade marketing activities based on understanding of products, target customer groups, etc.Plan, manage and monitor the efficient utilization of trade spend budgets across channels and product categories. Monitor and update trade spend accrued expensesConsolidate trade marketing plans of various clients into one coordinated plan. Identify trade marketing upselling activities to integrate sales and marketing effortsOversee and manage implementation of trade marketing standardized processes, tools, administrative activities (including approvals), etc. for smooth execution of trade marketing activities
Responsibilities & skills
Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint)Demonstrate fluency in English (both written and spoken)
Education
Demonstrate sound knowledge and understanding of the business and industry, especially product categories and channels
Experience
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DKSH
Growing consumer goods businesses across AsiaDKSH is a leading provider of Market Expansion Services in Asia with a focus on fast moving consumer goods, food services, luxury goods as well as fashion and lifestyle products and hair and skin cosmetics. Our extensive offer extends from product feasibility studies and registration to importation, customs clearance, marketing, sales, field merchandising and promoter services, warehousing, physical distribution, invoicing, cash collection, after-sales and other value added services.Our expertise and broad local knowledge, together with our infrastructure, enable us to better understand our business partners’ needs and to deliver customized solutions to grow their businesses.From our 70 distribution centers in Asia, we provide fast moving consumer goods (FMCG) companies with direct access to retail channels and into healthcare outlets (hospitals, clinics and drug dispensing pharmacies) if required. Our marketing and sales experts have a proven track record in improving the brand awareness, brand value and market share of our clients’ products. We also cater to the rapidly growing hospitality industry in the region.Serving more than 500 boutiques, shops-in-shops and brand counters, we have a proven track record as a brand builder in luxury goods. DKSH is also the sole franchisee and distributor of Levi’s® products in Thailand and Cambodia.
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