Job Description
We are hiring for your skills to be in charge of managing and executing the airline's global/regional Pay-Per Click campaigns to drive incremental visibility and sales from search engines to qatarairways.com, in accordance with the plans lay out by the Manager Search Marketing.The core focus of this role to day to day management, execution, analysis and optimisaiton of paid search campaigns towards relevant demand capture. The role will also be in charge of strategizing, driving and delivering specific areas within the portfolio towards measured KPI’s. As part of the role, the Senior Officer supports, and co-ordinates between Head Office and Regional Offices, to ensure global and regional search marketing campaigns are aligned, and optimised for incremental revenue contribution and ROI.
Responsibilities + Skills
Education
Minimum qualification of bachelors degree or equivalent is essential.
Experience
In depth understanding and hands on experience of SEM, and the specific sales, marketing and distribution mechanisms to drive online sales and conversions.Minimum of 3-4 year direct experience in the field of SEM (either in an agency or E-commerce department of a company).