Job description
Job DescriptionManager - Growth & Digital Marketing Strategy ResponsibilitiesTo plan, manage, execute, and review performance of Growth & Digital Marketing strategy/campaigns, including Paid, SEO & ASO, CRM, Tracking & Analytics, Affiliate Marketing, Affiliates, Content Marketing, Programmatic, Metasearch, and any other relevant channels — to meet growth, acquisition, and retention of users.Manage stakeholders and alignment with broader functional and business strategic goalsTo measure and report performance for all growth & digital marketing campaigns and assess against business goals (ROI & KPIs).Project management skills: ability to mobilize and organize across multiple stakeholdersTo utilize strong analytical ability to evaluate end-to-end customer experience.To collaborate with Loyalty & Partnership team on the technical support operationsCoordination and alignment with internal departments including the Commercial, Marketing, Tech, Product, and Data teams.Identifying or innovating new Growth or Digital Marketing opportunities.Support and champion any other Growth or Digital Marketing-related projects or tasks that add-value to the team.
Responsibilities & skills
Education
Candidates must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, Professional Degree in Marketing / Mass Communication / Advertising / Creative or any other related field.
Experience
At least 3-5 years of working experience in Digital Agencies/Digital Marketing/E-commerce.Good knowledge in digital marketing platforms (Facebook, Google Ads, Google Analytics & Firebase, SEO/ASO, Affiliate Marketing, etc.)
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AirAsia
With the ever growing need to move away from traditional advertising avenues and to maximize your advertising dollars, AirAsia has come up with a unique and effective way to reach a wide spectrum of consumers. Utilising the growing reach of Asia's No. 1 Low Fare Airline, AirSpace Advertising allows you to communicate directly with AirAsia's broad spectrum of passengers, giving you a channel to get your message across effectively.Our lively and colourful travel360 magazine has op-end content, engaging features and a potential readership of...
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