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Assistant Manager, Marketing (For SANTAN)

AirAsia Kuala Lumpur Full-time

Job description

Job DescriptionMarketing Strategy & Campaign ManagementAssist in developing and implementing the group marketing strategy to enhance brand visibility and inflight revenue across Thailand, Philippines, Indonesia, and Cambodia.Collaborate with regional marketing teams to ensure consistent and effective execution of marketing strategies across all markets.Support the planning and execution of quarterly menu launches and other key marketing campaigns.Provide guidance to regional teams in the execution of localized marketing plans, ensuring alignment with overall brand objectives.Monitor market trends and competitor activities to identify opportunities for growth and differentiation. Reporting & AnalysisManage the reporting and analysis of marketing campaigns, performance metrics, and ROI, offering actionable insights to optimize future campaigns.Continuously seek opportunities to improve marketing outcomes by leveraging data and industry best practices. 

Responsibilities & skills

Proven ability to develop and execute marketing strategies that boost brand awareness and sales.Proficiency in English with strong written and verbal communication skills

Education

Experience

Minimum of 4 years of marketing or brand management experience, with 1-2 years in a regional role, preferably in F&B, Lifestyle, or Consumer Goods sectors.Strong analytical skills with a data-driven approach and a creative mindset.

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About the company

AirAsia

With the ever growing need to move away from traditional advertising avenues and to maximize your advertising dollars, AirAsia has come up with a unique and effective way to reach a wide spectrum of consumers. Utilising the growing reach of Asia's No. 1 Low Fare Airline, AirSpace Advertising allows you to communicate directly with AirAsia's broad spectrum of passengers, giving you a channel to get your message across effectively.Our lively and colourful travel360 magazine has op-end content, engaging features and a potential readership of...
Kuala Lumpur Int'l Airport, LCCT KL, KLIA 2, KLIA2 Arrival Lane, 64000 Sepang, Selangor, Malaysiahttps://www.airasia.com/en/gb
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