Job Description
Milano is a leading fashion-focused footwear and accessories retailer, offering a wide variety of styles drawing inspiration for the leading international fashion trends. The brand offers an eclectic mix of shoes and bags ranging from casual to something for those more formal occasions. Our staff provide friendly customer service in a stylish and comfortable environment. The Role:You will be responsible for the marketing strategy across all digital platforms (web, social and mobile) for a defined group of brands; supporting the achievement of their business goals.Specific responsibilities include:Managing the digital marketing work streams from conception to execution, results delivery and reporting. Delivering best in class customer engagement and a healthy return on investmentLeveraging strong management skills to regulate content production, research, analysis as well as delivering an outstanding on line customer experience.Translating marketing plans into online activities and build engagement with consumers both existing and potential.Feeding back campaign effectiveness to the Digital Marketing Director to help build continuous improvement.Responsiblity for delivering the online KPI's for building brand loyalty and awareness, as well as delivering commercial sales benefits to the in-store tills, e-commerce
Responsibilities + Skills
Education
Expert understanding of all digital platforms and their best practice utilisation with 3-5 years' industry experience managing digital campaigns across social media channels.
Experience
Passionate about leveraging technology and digital media to drive customer engagement.Experience managing international brands with demonstrated ability to deliver results across multiple brands and stakeholders.